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Ut didn’t take particularly long to get the site live. Those are just a few of the statistics that prove the power of web design on consumer behaviors and the buyer's journey. It has clothes, accessories, shoes, and beauty products for women. Apothecary 87: The Edgy Beauty Website, top website design and development companies, The 10 Best Beauty Websites That Foster Strong Online Sales, From Ulta To KKW & Beyond. ), wrote books on How to Sell on Amazon, and worked closely with both ecommerce entrepreneurs and executives at Fortune 1,000 companies to help them scale strategically and profitably. Discover your new favorite today. Forging relationships with our wholesale customers was an organic growth opportunity. She is a fifth generation Texan, the granddaughter of a depression-era baby turned WWII fighter jet pilot turned self-made millionaire, and wifed up to the truest of heroes, a pediatric trauma nurse, who keeps any of Tracey’s own complaints about business, marketing, or just a seemingly lousy day in perspective. One of the most popular online fashion sites for cool and hip clothes is ASOS. Whether you're a K-beauty lover, a clean-beauty fanatic, or just tired of hitting up your local Sephora, we've got you covered. But, probably the best thing about it is that it allows you to access new products long before they are available in the brick and mortar stores. Anticipate your customer's needs and make it simple for them to fix their problems, not waste time navigating through your products. If you're curious about K-beauty (aka South Korea-based beauty brands), save your frequent flyer miles and browse through our must-have Korean skincare products known for their advanced ingredients and cool packaging. Shop by brand, by product and everywhere in between. “Upgrading to BigCommerce Enterprise has been one of the best decisions we’ve made for growing our business,” says Kirsten Stoddard, Marketing Manager at Flash Tattoos. Simple sites, clean product imagery and a formidable resonation with their customers (for whom feeling and looking good are personal values) are common across the best selling health and beauty sites. In an industry jam-packed with new brands and new products taking advantage of current trends, it can seem impossible to keep up. From the image-heavy homepage to the consistent, mauve coloring in the typography and the product packaging — this website is consistent and fluid from homepage to checkout. And these 10 websites are the perfect design inspiration to spark your web design muses. It took an incredible amount of hard work and an open mind to decide which design our followers would find easy, usable and enjoyable,” says Brad Ervin, Founder of Hippie Butter. With all of its out-of-the-box tools and functionality, BigCommerce allowed us to stop playing catch up. Beauty brands have been killing it with their cosmetic packaging -- check the top examples out in DesignRush's Trends & Insights section! “BigCommerce has all the options and option sets we need and we are now average profiting $60,000 in sales a month,” says Deonna Lewis, CEO of BoHo Exotic Studio. An interesting fact about it is that its Long-Wear Gel Eyeliner sells more units globally than any other Bobbi Brown product, with two sol Besides promoting their products, they add value to the lives of their potential customer. Typography plays such a pivotal role in brand perception that fonts should be at the forefront of the design process, rather than just an afterthought. Author: Cheryl Wischhover Updated: Oct 23, 2014 Original: Mar 25, 2011. You can do a lot with WordPress, but if you had to use like 20 plugins to get it to work and do what you want to do, then it kind of defeats the purpose and just becomes a mess.”. And it's a website that learns from your behaviors, customizing suggested items to make the process even simpler. A one-woman shop based out of Southern California, Emily Ironi’s journey to launching The Dairy Fairy is inspiring at the very, very least. “We haven’t changed too much in terms of design on our site since we launched. Patagonia has two goals for visitors that reach their homepage: drive them towards a purchase, or solidify their brand image. they play with old and new designs in a playful way -- the About page infuses old-school computer popups to get its point across. It’s a creative and cool website that transforms the makeup-buying experience — offering consumers the same experience they’d get in-stores, only right at their fingertips in the comfort of their own homes. Users can search for products through Instagram which is a new and exciting, yet very modern way to access a younger audience. Register for the Ecommerce Growth Summit in Chicago this June. “BigCommerce’s abandoned cart reclamation email has been wonderful! The e-commerce beauty niche increased by 14.4 percent in 2015. But these images really do stand out against the clean, white background. And it’s a brand with a solid, impactful and organic history. Register for the Ecommerce Growth Summit in Chicago this June. Google Shopping has tripled our revenue stream bringing in customers we never knew we could market to. Moreover, the product pages feature more than high-quality photos and basic information. Built-in functionality is the primary reason BPI Sports went with BigCommerce when looking for a scalable B2C solution. I had a laundry list of needs,” says Chris Bair, Founder and CEO of KetoChow. When you’re out looking for a good beauty website, you can get quite confused over the choices available. Here’s just a taste of that authenticity and spirit: And to match this gritty, rustic and sincere spirit, the Apothecary brand went with a vintage, traditional website design that put the products and their essence on full display. Here are 15 of the best ecommerce beauty sites. Over the last five years, The Good Trade has covered content around sustainable living and investing with socially conscious brands, knowing that we often vote for the world we want with our … Amy Cazin, CEO of Primal Pit Paste, offers up the details of how she got in to HEB and other retailers, and her strategy for making sure her wholesale partnerships drive online sales, too. We don’t have a website yet, but I’m going to talk you through the vision and what we’re trying to do.’ And then, we launched the site and kept the promise.”. See more health and beauty brands selling on BigCommerce. Choose your HTML template, personalize it, pick a … In this curated selection, we’re featuring the best beauty and salon WordPress themes for 2020 that can be used for hair salons, barber shops, yoga websites, and any other type of website in the beauty … This is also a very image-heavy, text-light website. Health and Beauty, a $300 billion industry according to estimates from the US Department of Commerce, remains one of the fastest-growing ecommerce categories with online sales rising 17% YoY in 2016 to $28 billion globally. 02 Amazon +60% $200,667m. Because sometimes you don't have time to comb through 28,200,000 results. And most of its packaging is encased in that same color, bringing the Lush brand full circle. Best Spa and Beauty Salon WordPress Themes on ThemeForest (2020) In this curated selection, we’re featuring the best beauty and salon WordPress themes for 2020 that can be used for hair salons, barber shops, yoga websites, and any other type of website in the beauty and wellness niche. Considered one of the largest supplement companies in the market, BPI Sports found its initial success by selling through brick-and-mortar retail channels. Visit this website and that woman could be you! Tutorials for beauty brands . Here are 15 of the best ecommerce beauty sites. “I find that it’s still critical to have your own retail presence. The following 18 brands stand out for their understanding and implementation of UX geared to engage their target audience and push them through a buyer journey to checkout. 3. “For example, I needed to have product variations because the product I sell has different flavors. With over 500 makeup, skincare, hair and fragrance brands, free speedy delivery, free samples & more, discover a world of limitless beauty. Available both in-store and online, the brand also offers an edit of much-loved beauty products from some of the best brands in the business such as Pixi, Nuxe, Emma Hardie and Aveda. How to Launch an Organic Baby Food Empire. Glossier: The Minimalist-Dream Beauty Website, 10. “We’d never used this feature before, and it’s resulted in an additional $27,000 in sales that we may otherwise have lost.”, Innovative Beauty Brands Choose BigCommerce. The Good Trade is based in LA and is a digital brand that focuses on beauty and fashion. That was one of the things that needed to be out-of-the-box. Here, 44 of the latest, greatest, and price-savviest innovations in Korean skin care for 2020, inspired by and made in Seoul. Similarly, typography has a way of creating an emotional reaction that could mean the difference between a consumer choosing your products, or the competitor on the shelf. Tracey is the Director of Marketing at MarketerHire, the marketplace for fast-growth B2B and DTC brands looking for high-quality, pre-vetted freelance marketing talent. This trendy website plays with a smooth color palette and a clean layout to ease users on their journey. I’d say, ‘Hey, I’m from Flora and Fauna. Ulta.Com the #1 Most Popular Beauty Website . The websites listed below all show off their products, in stylish, innovative and appealing ways. Buy online For more beauty products you can buy in Japan, please check out these articles! If you can’t find this information on the brand’s website, contact the company directly to inquire about a specific item. This is a playful and creative website that keeps the Lush branding consistent throughout. Today, the brand is growing exponentially through word of mouth, doctors recommendations and their Google Shopping integration. Are you using BigCommerce’s Buy Button yet? From the second you land on the website to the second you finish a purchase, this airy web design lulls you through the pages and products. Organic Beauty Websites Best List. ASOS also has a really nice website that makes it simple to find exactly what you’re looking for. We needed an ecommerce platform that had the capability to grow with us long term,” said Sholanda Armstrong, digital marketing director at Design Essentials. There are a number of cool and exciting elements at play here. It’s an attention-grabbing choice that encourages users to get lost in its beautiful interface. Find what's best for you today. What makes a beauty shop great? From working around the clock to ensure that our website could support the traffic from our Beyoncé collaboration to helping us maximize our SEO opportunities, we are continually impressed and amazed with BigCommerce.”. If you're considering a website redesign or just launching a brand new website for the first time, here are 10 companies that nail both form and function from which you can draw some inspiration. Why follow: You can't talk about beauty and not mention Sali Hughes.As well as being the resident beauty columnist for The Guardian and having written one of the most brilliant books on beauty we've ever read (Pretty Honest), she also runs the blog Sali Hughes Beauty.Expect to find tutorials, product reviews and videos of chats in her bathroom with fellow beauty people. From niche product, to perfect URLs to Beyonce collab, Flash Tats doesn’t slow down. “We did just update to the new checkout flow BigCommerce offered, which is super sleek and nice. After extensively evaluating BigCommerce and Shopify Plus, the team went with BigCommerce citing the platform’s reliability and reputation among leading mid-market retailers as the key factors in the decision. The awards cover rankings of popular beauty items in Japan by category such as skin care and make-up products as well as the grand prize and the best newcomers which are all based on real users’ votes. But it doesn't have to be. On the contrary, it’s a fun, playful and lively site that uses product imagery, intuitive navigation and a comprehensive layout to showcase the products and brands that are new, trending and catered to you. “With all of its out-of-the-box tools and functionality, BigCommerce allowed us to stop playing catch up and start growing our ecommerce presence in a targeted and efficient way.”. “I come from a family of artists, so it is safe to say I have an eye for color. You should be. “We did a lot of research on websites that our customers frequently visit. It specializes in handmade, all natural products ranging from soaps and bath bombs to eyeshadows and lip glosses. It's innovative and exciting and extremely engaging. This creates a seamless and streamlined, user-friendly experience that encourages users to keep shopping. Target. Sign up to take a demo of the product and see why developers and SEO experts recommend BigCommerce’s over all else. The primary goal for any beauty brand website is to display the product in the best light and give the customer a good idea of how it's used and looks. $24.28. Learn exactly how. He works to put businesses in front of customers, setting up site infrastructure and SEO. But in January, our numbers didn’t decline. It is really very good and they try to sell your items on very least fee. Five Questions with Neil Lindsey Vice-President Prime & Marketing, Amazon. It puts natural beauty first, taking the superficial and corporate feel out of the overall design and promoting positivity and excitement. They’re bright and airy and clean — which immediately soothes and excites visitors. Sure, shoppers want to know that they can trust the brand. Sign up for our weekly newsletter. Well, the answer can range, but most likely it will have to do with the products themselves: Variety, price, quality, and so on. Capitalizing on current design trends in a logo and package design is equally important for engaging your audience and getting your brand heard. Beauty and cosmetics brands do really well with Shopify; ... it’s clearly an eCommerce platform worth considering for your cosmetics and beauty website. Prior to working in ecommerce, I was a high school teacher. Discover international and multicultural beauty with our amazing brand selection and product reviews by our beauty experts. If you buy something we get a small commission at no extra charge to you. Offering all women and men worldwide the best of cosmetics, haircare and perfume in terms of quality, efficacy and safety. This luxury brand offers the best quality when it comes to makeup. Design can make or break a brand. Design Essentials, a leader in hair care products for women, needed an ecommerce platform and website that would grow with them for the long term. As a result, we hired a wholesale team to support them and engaged brokers this past year. This brand definitely knows how to make a woman beautiful. Ivy Ross VP of Hardware Design, Google: Fast Company’s Most Creative on … None of them really could handle the volume I was doing with all of the features I was looking for. It sets the stage for a fantastic buyer's journey, creating an atmosphere perfect for purchasing makeup that will make you feel as good as they look. In 2017 it was already reported that 39 percent of online transactions allegedly went to beauty products. Call Beauty is one of the best beauty websites at the moment. Discover our brands and values. Beauty Bay. How can you ensure that your beauty website communicates all that and even more? How To Use Social Media Influencer Marketing To Convert Your Target Audience Into Sales, The Best Social Media Tools To Grow Your Brand Quickly in 2018, How To Develop An Effective Digital Marketing Strategy To Increase Conversions & Revenue Fast, 5. But here’s a more difficult question: What makes an online beauty website stand out? Olay is a brand that cares about beauty and skincare, and it shows this in a serene and peaceful way through its fluid and airy web design. You may think that with a brand like Sephora -- which features thousands of products from different brands -- it would be impossible to find your way through their website. sleep. What makes a beauty shop great? Gain access to products first-hand and stay up to date on all the latest trends in beauty with the help of this forward-thinking website. Our previous site just wasn’t optimized for mobile, and as a result, we were losing a significant amount of traffic. Maybelline: The Forward-Thinking Beauty Website, 6. Industry average for online store conversions is 2-3%. All templates are fully customizable with drag and drop. Director of Marketing MarkterHire | Former EIC, BigCommerce | Founder, Doris Sleep. Overall, this is a web design that is intimately engaging and straightforward. Best Rated Skin Care Best Rated Makeup Best ... Saint Jane Beauty Sally Hansen Sephora Collection Shani Darden Skin Care ShiKai Shiseido Simple SK-II SkinCeuticals Skinfix SkinMedica Skinn by Dimitri James Skyn Iceland Smartly Skin Care Smashbox Sonia Kashuk Spectro St. Ives St . On the landing page, however, the web design features multimedia elements, like gorgeous videos and photos that keep the user engaged. Last updated on January 4, 2021 by Dan Barraclough in Designing Websites | Comments {5} Our independent research projects and impartial reviews are funded in part by affiliate commissions, at no extra cost to our readers. This adds an element of luxury that's regal and authoritative. With these beauty salon websites, you probably want to acquire the perfect theme or hire an adept web developer to build your own beauty salon website soon. But it’s not just this look that adds class, sophistication and a moody edge. Well, the answer can range, but most likely it will have to do with the … From its product packaging to its simple formulas, this clean and engaging website capitalizes on growing trends in design and beauty and magnifies them tenfold. Olay: The Research-Based Beauty Website, 9. How Peter tapped into his own passion, and found a passionate niche market ripe for his product. But their beauty department needs a shout out as well. Whether you are a designer, photographer, marketer, or you are working in the field of online commerce, you always should be aware of the best website design trends.. Through stellar web design, of course. Today, the company has also launched a highly successful direct-to-consumer channel. Pixi Beauty Offers the Best Makeup Primer, Foundation & Concealers. We've selected the best K-Beauty products in Soko Glam. And navigation is simple, with a clean layout, straightforward menu bar and clear list of products. But its new marketing tool could change everything. 4. With so much revenue on the table, health and beauty companies are stepping up their online selling game to stand out among the competition. Ulta is a beauty website that connects users with a host of beauty brands and products. As a result, we hired a wholesale team to support them and engaged brokers this past year.”, How to Forge Relationships Wholesale Partnerships. Once I had my logo, name and color decided upon, I could visualize the design of the website.”, “I was, and continue to be, inspired by Apple store products, as they are such innovators and leaders in design.”, “We just recently finished the website, and I am now working on SEO to help increase my stores brand and awareness. The Glossier collection is full of natural, uplifting products that are created to bring out your inner beauty. “We talked with a lot of people when we were making the decision to scrap a $250k program on Magento. Navigating this site is equally fun. Photo: Shutterstock, Too Faced. Most brands will note where a product is made on the product description — though it might simply be labeled as “imported” if it’s made outside the US. Best Beauty Websites For the Price Conscious. Shop online now. From the best brick-and-mortar shops (with equally good e-commerce) to online-only beauty stores, we’ve rounded up the best places to shop online for beauty. Don’t miss a post. You need to have the whole package in order to stand out. This beauty product website is easy to navigate, with products divided into clear categories. See why so many BigCommerce’s merchants love Amazon Pay, and how you can use it, too. Each product comes with a detailed description about formulas, available shades, and even application tips. Credo also has some of the most killer rewards so as you … “BigCommerce has made it really easy for us to ramp up on SEM with the built in Google and Facebook channels,” says Jacqueline Cheney, Director of Ecommerce at NaturallyCurly. Lush is a fun and exciting brand that delves into the all-natural realm of beauty. Products have been further broken down for clients, and his beauty website shares information on products which have won awards. Keep up with organic beauty tips, tricks, advice, care, ideas, beauty recipes, makeup, skincare, haircare, personal care, organic products, non toxic cosmetics, natural ingredients, eco beauty and more by following top organic beauty sites. How can you ensure that your beauty website stand out leading Korean skin Care sections as... A very image-heavy, text-light website exciting change from other websites, putting the products they are in. 28 billion globally engmaschigem Kontakt mit den best beauty brand websites und werden genauestens über Inhaltsstoffe und Herstellungsverfahren informiert the of... Also find helpful videos, similar items, direction for use, and there ’ s an brand! Mouse over to choose a shade image-heavy — with shades and colors open for choosing don t! Features multimedia elements, like gorgeous videos and photos that keep the user engaged putting the they! 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